14 February 2014
Silverstone Park ‘neighbours’ Ducati UK and Superbike School Ltd have joined forces for 2014 with the former supplying the latter with a fleet of high performance bikes for rider tuition.
Ducati’s UK headquarters, based on the Park since 2010, will import 20 of the company’s 1199 Panigale, 899 Panigale and soon-to-be-launched Monster 1200 machines for Superbike School which is based just 200 yards away on the business estate.
Superbike School is the UK arm of the California Superbike School which is recognised as the pre-eminent motorcycle training school in existence. With Ducati acknowledged as being the world’s most desirable motorbike manufacturer, it is a match made in heaven.
The first opportunity for enthusiasts to experience a Ducati on a California Superbike School day will be on Silverstone’s Stowe Circuit on 27 April. The agreement with Ducati is for the UK specifically and there will be a total of 15 California Superbike School dates in the country to choose from this year.
Tim Maccabee, Managing Director of Ducati UK, commented: “We have worked with Superbike School Ltd for a number of years and I have always been impressed with their professionalism and passion for what they do. Ducati considers rider training to be very important and in the UK we have supported the road based Bike Safe programme for some time and so it is a natural progression to support one of the leading exponents of track based advanced training.
“I am sure using a Ducati on the school will prove very popular amongst students and will expose many people to the thrill of riding a Ducati. We are certainly looking forward to this new venture.”
And added Superbike School’s Executive Director and Rider Coach Richard ‘Badger’ Brown: “I am very excited to have the opportunity to work with Ducati on the California Superbike School. I have been involved with Ducati for over three years with their Roadshows and I have become a big fan of the brand.
“Their range is one of the most technologically advanced on the market and the traction control and riding modes add an important element of safety to the school. Welcoming a premium brand such as Ducati to the California Superbike School can only encourage more people to join us in honing their skills.”