Drag2Zero becomes Sports Engineering Hub’s first ‘incubator’ business

Drag2Zero becomes Sports Engineering Hub’s first ‘incubator’ business

22 November 2018

Expert cycling aerodynamics business Drag2Zero is to relocate its HQ in December to TotalSim’s new Silverstone Sports Engineering Hub at Silverstone Park.

The Hub, which will offer cutting edge R&D facilities including two state of the art wind tunnels, is a natural home for Drag2Zero – a leader in its field and currently based in Northamptonshire.

Founder Simon Smart said: “Everything about this facility is right for us and takes me back to my motorsport roots! We couldn’t say no when Rob Lewis (of TotalSim) approached us with this exciting opportunity and can’t wait to move.

“From December we will be offering our studio bike fits from our new HQ. The wind tunnel installation is well under way and we hope to be conducting our first test there in late February next year.”

The Hub is being created inside a new 26,000 sq ft building by TotalSim – a world leader in computational fluid dynamics. The premises are among 125,000 sq ft of industrial units constructed by Silverstone Park developer MEPC within the estate’s Enterprise Zone.

In addition to carrying out its own work, TotalSim is promoting the Hub as an ‘innovation incubator’ for companies in sports engineering and services.

“We have created the Hub to provide a central location for numerous sports engineering tools to facilitate and stimulate innovation,” explained TotalSim MD Rob Lewis.

“It seemed obvious to speak to Simon and ask if Drag2Zero wanted to come on board.

“This is exactly the type of business that we are looking to attract to be part of the engineering community we are establishing here.”

Drag2Zero has been optimising the riding position of cyclists for ten years and was the first in Europe to offer such a service on a commercial basis.

As well as helping amateurs, it has worked with many top GC contenders and professional triathletes whilst on the track it advised Alex Dowsett and Vittoria Bussi with their successful hour record attempts.

Since 2007 it has helped to develop some of the most aerodynamically optimised cycling equipment available, working with brands such as Scott Sports, ENVE Composites and Endura.

It will use the facilities at the new engineering Hub to continue to innovate in this area.